Actionable advice and guides for using outcome-driven innovation and jobs-to-be-done to become a highly effective product manager.

Latest Posts On Product Management and ODI

So You’ve Inherited A Massive Backlog

You’ve just started a new product management role. Yay! The backlog you’ve inherited goes back five years. Boo! When you inherit a massive backlog as a product manager, you’re bound to get advice about scoring all the issues, putting them into themes, throwing out everything of a certain age, and so on. These approaches can […]

Managing Support Tickets Alongside Feature Development

When your team’s engineers are responsible for both feature development and support tickets, it’s vital to surface that work in your sprint board. This is especially true for teams whose primary function is to build products and features and whose performance is measured on the delivery of those products and features. But support tickets don’t […]